It took place during the last week of November. It was the first national celebration of reading in Scotland. I had to be in my post as Scottish Book Trust Reader in Residence at Leith Library in time to promote it. It was the wonderful ‘Book Week Scotland’.
This post is about how we planned and delivered Book Week Scotland at Leith Library. We used audio, photos, videos, facebook, twitter, blogging, one on one conversations in the community and events.
Also I should say Rebecca Gordon from STV interviewed me and wrote a lovely feature ‘Leith’s Reader in Residence spreads the word for Book Week’, read it here.
We wanted to engage with as many new people as possible. We decided the best way to do that was to go to them so we planned visits into the community of Leith every day.
We also planned a week of events to get people into the library, the timetable is here.
In the weeks before Book Week we started telling people about what was coming on the Leith Library blog. I went to the Book Week Scotland press launch and interviewed the head of programme, Sophie Moxon. Here’s the blog. I also had chance to interview some of the league of Extraordinary Book lovers. Find the blog here, it includes a video of the youngest member of the league, 5 year old Edward.
We invited authors who write about Leith to share their work in the library at an event we called Memories of Leith. We featured each of the three writers on the blog ahead of Book Week to engage with people who were interested in the history of Leith as well as people interested in reading. Click on the links below to find out more about the Authors and listen to them sharing their work in audio trailers:
At the end of each of these blogs we invited people to come to our Memories of Leith event.
I ran a workshop on storytelling with audio and video at the Social Media for Social Good Conference in Glasgow on the Friday before Book Week. I was able to tell people about what we were doing and what was coming. The workshop was live streamed too. Read about it and watch a video of the workshop here.
We launched our Leith Library twitter a few days before Bookweek. We also planned to regularly post to our facebook page and the Leith Library blog.
Book Week in Leith
We visited to the Bingo, Sofi’s Bar, The Kirkgate Shoping Centre, Stein’s Garage, The Cats Protection League, Destiny Church, Leith Victoria Primary School, Ocean Terminal Shopping Centre, The Kirkgate Barbers, Alien Rock Climbing Wall, Leith Victoria Gym and The Haven Cafe.
We engaged with people and found out what they loved reading. We gave them free books, we took photos of them with their free books and made videos. We told them about our blog, facebook and twitter. We gave flyers to people to invite them to our Memories of Leith event on the Saturday.
A few of our visit locations were pre planned – we needed permission to be at Ocean Terminal, Alien Rock, Leith Victoria Primary School, Mecca Bingo and the Kirkgate Shopping Centre. The rest of the visits were spontaneous and that was part of the fun of it all. This video was made during a spontaneous visit to Leith Victoria, it was one of my favourite parts of Book Week. Watch the video on youtube.
We challenged the knitting group to knit their own scotland. We asked five year olds what books they liked in our local primary school (after making crocodiles with them). We had a Book Cafe, a Veggie Market and Bookbug’s 6th birthday party at the library.
I had to upload and blog as much content as possible in real time but still needed to head out and about every day to collect and create new content. We had a rota so different library advisors could come with me to help every day, they were brilliant. The library advisors also came up with good ideas for places we could visit to engage with genuine Leithers. It was a challenge but we did it and I got much faster at blogging and editing.
On top of Book Week I somehow ended up with social engagements every night. On the Thursday a wood buring stove unexpectedly got delivered at my house just when I arrived at the library so I had to head straight back home to heave it up the stairs. My Mum arrived later on that day for a long weekend too. I left her some keys in a cafe and met her later that evening, she didn’t mind. Looking back I’m really glad I did go out – it forced me to have a break. I know I would have worked every waking hour if I could, there was so much to cover in a limited time.
So how did it all go? Well we gave out hundreds of books to people in Leith and talked to each one of them about reading.
We engaged with people online too. We built up a couple of hundred new twitter followers and got loads more people signed up to our blog. We also had more likes for posts on the blog and on facebook compared to usual. The blog had over 500 visitors during book week so we were pleased with that.
The Scottish Book Trust did an amazing job of supporting and sharing all of the events going on throughout book week. I loved being part of something bigger, something national.
It was heartily encouraging to get their tweets and emails along the way too. Especially from Digital Marketing Co-ordinator, Danny. He emailed us to say we were the best social media contributor to Book Week in the whole of Scotland so that was a wonderful news.
We enjoyed it, we engaged with new people and we raised the profile of the library. We encouraged people to read and that’s what it’s all about. That’s why I’m working as a Reader in Residence
You can see all the pictures we took during Book Week Scotland in our Facebook Album. Read more about Book Week on the Leith Library blog by clicking on the links below:
Here are some quotes about our memories of Leith event:
Very enjoyable hour – could have run for two, easily. Loved it. Thanks! Vicki Jarrett
Marianne Paget read her v.impressive”Leith,1974″ from “My Favourite Place”. Malcolm Chisholm MSP
Aunty Sue (87) was thrilled to be at the Memories of Leith event. It was the 1st library event she’s been to, she loved it and is looking forward to more. She said “You’re never too old to have new experiences,” Marianne Wheelaghan.
From evaluation forms:
Excellent, thanks so much. Can we have more?
I loved this event – I used to cry when I was little if the library was shut and I could not change my books. I never find time to read much now but I will really try – also I would like to write down memories of my grandparents.
I really did enjoy my time at the library…. thank you again for all you did. You are a star. My family love the blog!!! Author Millie Gray
And a more general one from Elspeth Murray that made us smile:
I’ve been in post for 3 months now so it’s time for me to report to the Scottish Book Trust on what I’ve been doing. I record all of my hours and work in a spreadsheet so I’ll send that.
I’ve 6 months to go at the library and I’m excited about what’s coming up. We’ve got a blog about a Leith heron from Author Lari Don. Our library advisor, Linda is going to be reviewing baking books. We’ve got a three part blog special on the history of Leith with Millie Gray. Our book group are going to start blogging book reviews next year and I’ll be working with teenagers to make podcasts about young adult fiction.
On Christmas eve we judge our Festive Furballs competion. If you’ve not heard about it do check it out. We’ve had photos sent in of a gerbil, a pony, a rare amphibian and even a deceased badger all in Christmas gear. It makes me smile on a daily basis! Find the photos on facebook here or read about it on the blog here.
Lastly I’ve been asked to lead the reader development session at the CILIPS (the Chartered Institute of Library and Information Professionals) Conference in June 2013. I’m totally honoured and a little nervous but really looking forward to it.